"Challenging Tips
for Explosive Growth in Any Business ~or~ How to Get Your
Business From The Kitchen Table to The Boardroom."
Copyright ©
2005 Ugo Okonkwo
BusinessOMatic
http://www.businessomatic.com/
Fact: This
article will not be of benefit to everyone.
This article is ‘Highly targeted’. It is directed
specifically
to those business people who:
1. Are not satisfied with their current earnings or business
growth and more importantly,
2. Are looking to make more.
3. Know without a doubt that massive action will result in
your businesses producing massive results.
If none of these apply to you, if you have no serious
financial
ambition and you are financially content then there is
really
no need to read on.
As a result of what I am about to show you, expect to
discover
more people than you ever imagined who are looking to buy or
use your product or service.
Remember that you are running a business so the first rule
of
business applies, and that is to advertise, advertise, and
then
advertise some more. Advertising can be quantified and
qualified.
Quality advertising will yield good results. Large-scale
intensive quality advertising will yield outstanding
results.
But the cost of these ventures can be anything from a few
hundred to a few thousand dollars. How does a small
home-based
business cope with such an outlay?
How to Raise Money: Get a few like-minded entrepreneurs like
yourself. Pool together however much or however little money
you have together. Do NOT use this as your advertising
budget
however. Instead, approach an understanding venture
capitalist
or a good lender.
By applying the principle of gearing and leveraging, you can
have multiples of any sum available to you strictly for
promotional use. Large scale impressive promotional use.
Only
ever approach key lending institutions with a full
understanding
of your industry and the potential of your business.
Tips for Advertising your Business
to Initiate Astounding Explosive Growth:
Giving Interviews or ‘An Exercise in Public Relations’
How would you like to talk about your personal business and
marketing experiences as seen from your own unique eyes? How
about featuring on a documentary on one of the many cable
channels? Dress smartly and be enthusiastic. If you are as
shy
as can be, pay someone else to become the public ‘face’ of
your
business. If you can’t afford to pay them, then make them a
shareholder in your business.
Infomercials
Along the above lines you can educate people on developing
themselves, developing a business like yours and how to
generate
an income if this is suited to their needs. Infomercials can
appear in any medium that you would imagine. National daily
papers, radio and television.
Useful Tools For Free – A Tried and Tested Method
Advertising/Promotion takes many forms. There is the instant
‘Buy Product X Now’ approach designed to bring about an
immediate reaction.
Intermittent yet persistent appeals e.g. mailing lists
featuring
‘auto-responders’ comprising 5 to 8 messages delivered at
intervals over a period of several days are also a powerful
and effective technique.
A third method is the provision of a free service with
subliminal advertising affixed, almost as an afterthought.
A good example is the ‘tool-bar’ for Internet surfers. A
tool-bar is downloaded for free. It is a plug-in for your
browser and is designed to enhance and improve your browsing
experience. Different tool-bars offer different functions.
For
instance, with a good tool-bar you can search for any item
at
all on the web or in your hard-drive without leaving the
window
that you are working in.
Most free tool-bars will also have a direct link to the
web-site
of the provider where you will find their other goods and
services freely available on offer to you for purchase. A
good
toolbar will remain indefinitely in the surfer’s window and
will
be discreet yet clearly present for use. Discreet yet
clearly
present indefinite advertising.
Are you a businessperson? Does your business have a tool-bar
for
free download? Does every ‘cover-disk’ issued alongside
computer
related publications in your area feature your service as a
freely available and useful download? Is there any place for
a “YOUR-BUSINESS NAME Toolbar”? Should you aim to place your
business tool-bar on the window of every computer user?
You can either program the software yourself, or buy, modify
and
distribute the generic tool-bar software or just pay someone
to
do it all for you.
This is just one example. What other service can you think
of
that is generally useful and therefore in relative demand by
everybody and will have a direct link to your web-site apart
from tool-bars?
Articles
You probably possess a wealth of information on the topic of
Internet marketing or business. Do you have knowledge on a
topic
which you have a passion about which largely remains a
mystery to
the average member of the public. This puts you in an
excellent
position to disseminate this knowledge amongst the many that
are
willing to listen and learn.
Write an introductory article followed by directions to the
source web-site. Your article would be the key item. To
create
impressive results, the medium in which it would be a
feature
would have to be carefully selected. An article on business
could be sent to Home business or Internet business
magazines,
the educational section of any business magazine or business
section of any educational publication. On-line and
Off-line.
Have all national local papers featured an educational
article
on your own business if it has a national reach?
In Summary
If you are truly ambitious and seeking financial security
from
your business, if you fantasize about being a millionaire
through your business, then always know this: ‘I must be
prepared to provide services or goods to a truly large
number
of people’ and always think this: ‘Everybody must get to
know
about my Business’.
By Ugo Okonkwo
http://www.businessomatic.com/
Ugo works and
trains as an Orthopaedic Surgeon. He also set
up and runs several successful Internet Businesses including
http://www.businessomatic.com/ , for Internet,
office and home
based business opportunity ideas, tips and secrets a
resource
and guide for any aspiring Entrepreneur.
Copyright © Ugo Okonkwo
http://www.businessomatic.com/
